Yesha Callahan

Anti-Immigration Ad Pits Blacks Against Latinos

During a brief stint as a diversity trainer for a flooring manufacturer, I had the lovely opportunity to travel to Northern Georgia and speak to a group of factory workers. By lovely, I mean it was probably one of the worst experiences I had trying to shatter stereotypes between a group of people. In this particular instance, the Black and White employees joined forces to attack the Latino employees. They were of the “They’re taking our jobs” mindset. Excuse me? What jobs are they taking, since you apparently have one that you’re coming to work to every morning, and being bigots during the day?

This is the mindset one anti-immigration group is preying on. NumbersUSA, a group opposed to immigration, aired an ad during the presidential debate, that is preying on the idea that immigrants will take jobs away from African-Americans. The ad depicts a black man and his family in their kitchen, and he’s expressing concern about the lack of jobs. “What I don’t understand is why our leaders are going to admit another million immigrant workers next year to take jobs when 3 million black Americans can’t find work,” the man in the ad says. “I mean, do our leaders really think black Americans don’t want to work? Let’s slow down mass immigration and save jobs for Americans — all Americans?”

NumbersUSA, attempted to defend itself, by saying that they’re not trying to practice dirty politics, but only to provide a look at who’s actually being hurt by the influx of immigrants. Of course the immigrants in question are only Latino ones. “Most advocates of high immigration pose as especially concerned about our country’s ethnic minorities and about the poor,” wrote Roy Beck, NumbersUSA CEO on the company blog. “But when we cite unemployment statistics for America’s minorities while noting how many foreign workers are being added to compete with them, that really threatens the whole facade of morality that has been built around immigration policies that are disproportionately hurting the poor, especially poor minorities.”

Do you feel the ad is a scare tactic and divisive?

  1. October 17, 2012 - Reply

    Divisive…..WHATEV! Please. Scapegoating immigrants. Blame the government!

  2. October 17, 2012 - Reply

    This is definitely a divisive tactic. Funny how Numbers USA and none of these other groups advocate for organized labor, work against former felons being shut out of the job market, funding for education and skill development programs or affirmative action and diversity inclusiveness measures. Funny how these are the same right-wing think tanks that opposed the Jobs bill, the farm bill and the veterans bill.

    The only jobs ever reserved for black people in the U.S. were during slavery. We don’t want those! Every advancement since Emancipation has been an attempt to keep people of color subject and exploited by the system.

    • October 17, 2012 - Reply

      @godivabap

      It’s manipulative, but no one has really address this fact like this. I appreciate them bringing it to peoples attention. However, I know, ultimately, the people behind this ad truly don’t give a shit – they just want votes.

  3. October 17, 2012 - Reply

    WOW! The good ole’ “Divide and Conquer” is back in action. When all other tactics fail, this is always what they resort too…there is a saying, “The devil has no knew tricks…just new people to pull them on!” Hopefully, people see this for what it really is!

    • October 17, 2012 - Reply

      @mommaused2say

      momma: So you don’t get that the influx of immigrants (no matter what nationality) has a direct impact on the hiring of blacks? We can look at this as a statement to try to concur and divide; but it definitely has an impact on hiring of blacks

  4. October 17, 2012 - Reply

    Isn’t everyone an immigrant with the exception to the Natives? I wonder if they ever gave Irish or Italian immigrants a hard time like they do Latinos and Africans.

    • October 17, 2012 - Reply

      @LaNubiana

      The Middle Passage wasn’t exactly a trip to Ellis Island…

    • October 17, 2012 - Reply

      @LaNubiana

      “Why were the Irish discriminated against? They were Catholic, a religion that frightened many Protestants, and the stereotype that they were lazy, dirty drunks was widespread. Some thought of them as a separate, inferior race, one that caused poverty. Their biggest crime, perhaps, was that they took jobs from native-born Americans because they would accept lower wages–the perennial anti-immigrant lament we still hear today. Employers were often eager to hire Irish because they cost less.”

      “The Irish Catholics faced discrimination. “No Irish Need Apply” newspaper advertisements existed. Workplace signs were not common, but Irish were effectively barred from “better”occupations and shunted into low-paying factory work and domestic service.” I don’t believe the Italians were treated much better.

      • October 19, 2012 - Reply

        @KitKat

        the interesting thing is that you can’t tell if someone is irish! they look just like the other white people 0_o

    • October 17, 2012 - Reply

      @LaNubiana

      “I wonder if they ever gave Irish or Italian immigrants a hard time like they do Latinos and Africans.”

      They did. There’s a book called “The History of White People” (bad title, but good information).

      The Irish and Italians were not considered “White” until they’d largely assimilated into the lower middle class, and, in the case of the Irish, formed the largest anti-Black White ethnic group.

    • October 17, 2012 - Reply

      @LaNubiana

      No Black Americans are also NOT immigrants. What rock have you been living under?

      • October 17, 2012 - Reply

        @The Other Jess

        Thank you for saying that. It really gets me when people consider African Americans immigrants. How so???

      • October 18, 2012 - Reply

        @The Other Jess

        African-Americans are considered involuntary immigrants.

    • October 17, 2012 - Reply

      @LaNubiana

      Whiteness of a Different Color: European Immigrants and the Alchemy of Race by Matthew Frye Jacobson is a good read on the ethnic cleansing that took place for these groups to become accepted as white.

  5. October 17, 2012 - Reply

    No. No. No. This ad doesnt pit black against Latinos. Jobs and their scarcity does and lets not pretend cheap labor doesnt hurt.

  6. October 17, 2012 - Reply

    this trash is not only spewing at latinos, it’s a subliminal message to all immigrants. it shameless.

    • October 17, 2012 - Reply

      @liberianlady

      Thank you!

  7. October 17, 2012 - Reply

    Any Black American who participates in this kind of racist scapegoating is an ignorant sell out, Uncle Tom, buckdancing coon (yes, I took it to the 1960’s movie slang), just trying to get any crumbs that they can from the kind of white people that don’t even like them. Chalk this one up to Herman Cain-ism and politics. Obama has a strong popularity rating with Latinos because of his stance on immigration and his anti-racial profiling stance, so the Republicans (and those Black lackeys that join them) have to try something.

    Black people should start with emowering ourselves economically by becoming entrepreneurs and by getting trained in highly sought after skills to compete with the people taking the jobs that we should REALLY be competing for – technology and sciences, business.

    • October 17, 2012 - Reply

      @The Other Jess

      +1 we’ve been in the labor field forever . We see how the politics work in that arena ( lots of manufacturing jobs in our community being moved across seas for cheaper labor ) . Lets take the next step and start fighting for more educational opportunities and job training opportunities that will really push our community to the next level.

      I hope ppl don’t fall for this ad.

      • October 30, 2012 - Reply

        @Smilez_920

        Smilez, in terms of the ad, have you read the comments prior? The seed has already been planted, boo.

        I mean c’mon people, let’s not sit here and act like when these people are preaching of immigration and foreign policies alike, the image of our borders with Mexico is NOT the image that is seen or comes to mind because they’ve fed it to us for so long. As Americans, that’s the claim we stake. I cannot tell you the bs I hear on a regular at work of the “immigrants” and how when they come to this country they “need to learn my language”. And its only when there are exchanges with Hispanic/Latinos. This is some subliminal BS and its got to stop because just as well as they’re calling them out they are doing it to us as well (hell go back and re-watch that video, “I’m tired of the stereotype that blacks are lazy and don’t want to work”- UM, HELLER!!?? WAKE THE HELL UP!!!)

  8. October 17, 2012 - Reply

    And is this man in the commercial not the corniest Black man you’ve ever seen??

    • October 17, 2012 - Reply

      @The Other Jess

      Yes! He reminds me of the “WhatWhat in the Butt” guy 😉
      Yes people who think I’m shallow, I’m shallow and a vending machine just stole my money so I’m making mad use of emoticons 🙁

  9. October 17, 2012 - Reply

    immigrants steal jobs from blacks.
    where i live a black man cannot get a construction job anymore.
    i am loyal to my race. i put the welfare of the black community first.
    latinos steal black jobs.

    • October 17, 2012 - Reply

      @jamesfrmphilly

      LMAO!!

      At least you are consistent, in every way thinkable.

    • October 17, 2012 - Reply

      @jamesfrmphilly

      Well of course the women wouldn’t understand this until their executive clerical jobs start to be taken away from them by latinas.

    • October 17, 2012 - Reply

      @jamesfrmphilly

      How do you feel about Black Latins? What should your stance be against us?

      • October 17, 2012 - Reply

        @Colette Marcheline (@Cognorati001)

        @colette : i am for black people. all black people.

      • October 17, 2012 - Reply

        @Colette Marcheline (@Cognorati001)

        @james

        Okay, but I’m confused. You said that immigrants steal jobs from Blacks, but those of us who are Black Latins are immigrants — are we stealing Black jobs?

    • October 17, 2012 - Reply

      @jamesfrmphilly

      I understand we’re your coming from James . I think a lot of communities not just black have an issue with how illegal immigrants affect labor.

      I think the solution is a lot more complicated than trying to put two discrimanted groups against one another in hopes it will get one kicked out of the country. Remember there are black illegal immigrants ( not as many as Latinos but still)

      I think the solution is going to be very complicated . It’s going to take a lot of heavy regulation from the government on the federal and state level.

      In the mean time we need to fight for job training in other areas and better educational opportunities in our neighborhoods. That way we can own the farm or construction company one day instead of always working for one.

      • October 17, 2012 - Reply

        @Smilez_920

        Smilez: There are ALREADY lots of black TRAINED construction workers that can’t find jobs in that field. My point is that git’s not always the lack of training that’s preventing some people from getting hired

      • October 17, 2012 - Reply

        @Smilez_920

        I said in areas other than construction. All of us can’t be trained in one area. We already saw what happened in the 70’s and 80’s when manufactoring jobs started to be shipped over seas. It hit our community hard just like it is now . We need to expand past these jobs at some point if we want to progress because there not stable once someone decides they don’t want to pay above minimum wage plus benefits for labor.

        We’re also leaving out the biggest player in all of this , the government, they had a big pry in helping buisness in this shady matter.

        Most political ads are scare tactics anyway, wheater its about immigration or aborton; so this doesn’t surprise me.

  10. October 17, 2012 - Reply

    I saw this ad the other day and was just like…what the holy hells? It was so BLATANT. and the ad ran several times within the hour. I think I was watching MSNBC…

  11. October 17, 2012 - Reply

    Anti ILLEGAL, anti law breaking, anti criminals is not anti immigrant and juse because facts are scary does not equal scare tactics. Scare tactics is spouting nonsense such as you might end up in chains if you don’t vote for this guy.

    Bring on the thumbs down bc so many black folks are in favor of policies that are detrimental to us as a whole. SMFH

    • October 17, 2012 - Reply

      @Keepitreal

      Are the policies detrimental to those of us who are Black immigrants?

      • October 19, 2012 - Reply

        @Colette Marcheline (@Cognorati001)

        THANK YOU! i was just gonna so what about the black immigrants? or better yet the black LATINOS! come on now! SMH

  12. October 17, 2012 - Reply

    Rich white men allowed Latinos (primarily Mexicans) into this country that they own to make money off of them…they did not provide them with healthcare or other benefits because it was cheaper for them to hire Hispanic workers rather than Black workers….now they are pitting black against brown and stepping away from the fight….black and brown better unite. (did not mean for that to rhyme..lol)

    “If you’re not careful, the newspapers will have you hating the people who are being oppressed, and loving the people who are doing the oppressing.”

    ― Malcolm X

    • October 17, 2012 - Reply

      @Ms. Information

      Oh, the irony. Aren’t you the one who opposes gay marriage? I guess you have selective cognitive dissonance…

      • October 19, 2012 - Reply

        @RJ

        Replying to you is of no consequence to be and I have a right to believe what I want as you have a right to also…nothing to see here weirdo.

  13. October 17, 2012 - Reply

    Well, uh, I’m neutral. I do appreciate this ad, though, as an immigrant half-African-American. I’ve seen and experienced the token-ship where whites coin Latinos as the hardest working immigrant group. I recall a specific incident back in 2005 with a white professor. “All Latinos, Mexicans, are hard-working…they should open up the borders and give more illegals jobs…” and people I knew of, at that time, who graduated from HBCU’s were having a hard time finding work…

    • October 17, 2012 - Reply

      @Beautiful Mic

      Ok. This is the biggest misconception. The jobs that illegal immigrants take are typically extremely low paying, menial jobs. We’re talking fieldwork. So unless those HBCU graduates were really jonesin to work on some strawberry farm for 18 hrs a day or something ridiculous like that, I doubt illegals are threatening their job prospects. Get it together.

  14. October 17, 2012 - Reply

    Are you guys kidding me with this article and comments? Any black person out there who looks to the massive influx of illegal immigrants and does not see the correlation between it and black unemployment is willfully ignorant. African Americans in this country are ALWAYS the hardest hit but the influx of illegal immigrants. The same happened when it was the Irish and Italians. Certainly it is no different with latinos (especially Mexicans), whom are now the vast majority of immigrants. What makes it worse though is the pretense of working together to support black and brown, when in reality, brown doesn’t give a damn about black.

    Again, it is no surprise that blacks get the short end of rampant illegal immigration, but what is most upsetting is that now latinos know they have the numbers and ban together to bring their family into employment once largely held by blacks and then actively work to shut out blacks from those jobs. And once there is a concentrated number, suddenly english is no longer used on jobs and blacks are forced out. My father has worked in a warehouse for over 30 years. In his warehouse, legal black and brown worked together and did so happily. Now they pressure my dad on a near daily basis to quit because they want a job opening for a family member. They have pushed out some of the other employees the same way with constant harrasment and exclusion for work opportunities.

    Maybe I’m biased because I live, work and volunteer in Los Angeles, where this stuff is so in your face, it’s ridiculous. But to those of us who work closely with black and brown, I 100% agree with these ads. Latinos know it’s the truth and hope us blacks are too busy holding hands and singing kuumbaya for their fight to realize that in the end we as Black americans will yet again lose. My fight in not protecting the immigrants but in ensuring that our community has jobs. It’s ridiculous that construction is now an illegal immigrant job. Are we that dense to believe the hype that blacks just suddenly woke up one day and said “hey, forget that good paying construction job I used to love. Let’s give it to the latinos.” Stop.

    • October 17, 2012 - Reply

      @MySister'sKeeper

      Thank you for all ^^ of this! especially this, “blacks are too busy holding hands and singing kuumbaya for their fight to realize that in the end we as Black Americans will yet again lose” I swear we may be the most self defeating group in recent history RMFE so damn busy including others in the struggle & to what end? Always empathizing over others but when it comes to unity w/i our own community……crickets or “Imsa do me”.

      Guess which country has one of the strictest immigration policies? …..Mexico <——–Let that irony marinate before responding.

      • October 19, 2012 - Reply

        @KeepitReal

        Cosign 1000000% about Mexico’s immigration policy. Correct me if I am wrong, but I read or heard from somewhere that in order to hold a government position of ANY kind in Mexico, you have to have been a citizen for at least 3 generations?!

        SMH

      • October 19, 2012 - Reply

        @KeepitReal

        My mistake, in order to get a gov’t job in Mexico you have to trace your family back by at least 3 generations…….

    • October 17, 2012 - Reply

      @MySister'sKeeper

      This is true.

      I always wondered why black people seem to care about every other group but black people. Other groups put their own interest FIRST.

      Sometimes this makes me wonder…did our leader really believe in integration 100%. Because when you do not own anything and cannot hire you have to ‘ask’ for a job. And other groups of people are usually going to hire their own for a job.

    • October 17, 2012 - Reply

      @MySister'sKeeper

      @mysisterskeeper you have been brainwashed. And sound like a crab in a barrel willing to pull down your latino brother or sister to get a leg up. Take a look at EVERY single statistic (HIV rate, incarceration rate, education inequality, Stop and Frisk) and tell me what struggle we don’t share. The only difference is they (latinos) came her willingly and are given opportunities and you were brought/bought here and excluded from opportunities.

      • October 17, 2012 - Reply

        @My 2 cents

        “latinos came her willingly and are given opportunities and you were brought/bought here and excluded from opportunities”

        that is a big difference……

      • October 17, 2012 - Reply

        @My 2 cents

        The fact that you cannot see the vast difference between those who willingly came and are given opportunities and those brought here yet still excluded is direct evidence that you are brainwashed, not I. Certainly as humans and americans, we all have some common struggles, but why must EVERYTHING for us be a struggle. Why must you struggle to find employment in your community while watching the employment rate for illegal immigrants rise? Foolishness.

    • October 17, 2012 - Reply

      @MySister'sKeeper

      Yes. I’m surprised by the comments on this article. Many folks are trying to hold hands and sing we are the world. This is why black folks get screwed. Other groups will use us and use us, and then when they get what they want, they will leave us in the dust. People want black folks to work like slaves. You have to pay minimum wage, and many folks aren’t going to slave away for so little. So they can’t force us to work like slaves, but they can pay illegal immigrants low wages and cut us out. Look at how high the black unemployment rate is. You don’t think illegal immigrants have had an impact on that? These are jobs that black men could have that they are paying people to do illegally because they don’t want to pay a decent wage to Americans.

      “People of color.” You all let the color throw you off. The ad does try to pit blacks against Latinos, but what the heck do you think is going on? Do you want to hold hands with folks in solidarity as the black unemployment rate rises and rises? And black folks can be silly sometimes. I don’t really trust other groups of people that much to hold hands and think we can kumbaya our way out of the ghettos in competition with one another. Latinos do not have a nasty history with white people like we do. They don’t invoke white guilt, and white people are more comfortable around them than black people. Who do you think they will give a job to especially with stereotypes about black men being lazy and Latinos hardworking? I see comments by Latinos around the web sometimes. I have heard about the brown on black violence in CA by the gangs. Black folks are always trying to find another group of color to fight the man with. I’m worried aout the black unemployment rate. I’m worried about black men being able to get jobs. Do you think Latinos care about us like that? I think they think we are lazy. Even if they did feel sorry for us, they are about their group first.

      That situation with your father doesn’t surprise me. Black people don’t even understand how to support each other like that. Black folks shop in Korean hair shops and buy their gas at Arab gas stations and get their nails done at Asian salons and will go to a Chinese restaurant or KFC befor supporting a black restaurant. We support these other groups. Are they supporting us? We don’t even support us. Folks just don’t get it.

    • October 19, 2012 - Reply

      @MySister'sKeeper

      honey YES! i am also in california and i’ve noticed that most of the jobs in my area REQUIRE spanish but not english. in fact a drive thru donut shop chain always has people in the drive thru speaker that don’t speak english and people have to gesture just to get some coffee and donuts. that don’t make any sense!

      i recently saw a job description that pissed me off it said “must speak AT LEAST basic english”

      yet whenever someone speaka basic spanish, they are turned away because they are only looking for fluent spanish speakers. what kind of twisted mess in that? who does that? why would you come to another country with your FAMILY and not even bother learning the language?

  15. October 17, 2012 - Reply

    First off, Pay these a-holes no mind. This is the same group of people that said that illegal immigrants have a larger carbon footprint than Americans. WTF? i guess once they cross the border their carbon footprint triples in size.
    Also, I’m split on this issue. Yeah, i believe in black solidarity, but the facts are that you cannot stop illegal immigration and greedy douches will always want to reap all that they can, meaning they would still find a way to not pay Americans to do the work. so in the long run, maybe the numbers wouldn’t be different. I don’t know, I’m just saying.
    Also, I’m glad i;m not the only one who realizes that Mexico has an extremely strict immigration law for Guatemalan, Colombians and basically all SA countries except for Argentina (whiter people). yet Felipe Calderon has the nerve to say he was “worried” abt treatments of Mexican immigrants in America, I was so happy when Jack Cafferty on CNN shut him down.

  16. October 17, 2012 - Reply

    Illegal immigrants are just that — Illegal. I feel no obligation to them whatsoever. I don’t care what race they are they should not be working in the USA. Now if you have a Green Card or a resident’s Visa that’s a different story.

  17. October 17, 2012 - Reply

    I’m pretty sure that if the people sponsoring the ad shut down Latino migration, their next project will be to shut down whatever is left of affirmative action.

    • October 30, 2012 - Reply

      @Anthony

      THANK YOOOOOOOOOOOOOOOOOOOOOUUU!!

      Because at the end of the day the people who really will be benefiting will neither be black or brown!

  18. October 17, 2012 - Reply

    Black people, we’re past this phase! Do we really want to go back to being day laborers, busboys and farm workers? No. The crabs in a barrel nonsense needs to stop. Let’s look at the jobs at the top for inspiration, the ones in the sciences where there are so few qualified Americans, that graduate programs have majority foreign born students. Time to aim higher.

    • October 18, 2012 - Reply

      @ruggie

      Fantasy land! You better fix that 50% H.S. drop out rate before you talkkmg about what jobs are beneath blacks.

    • October 18, 2012 - Reply

      @ruggie

      @Tony – how about instead of competing with illegals to get paid under table for lesser jobs, why not call out these white-dominated trade unions for keeping blacks out all these years. All the good blue collar jobs that have been kept from black men over the years like UNION construction, iron welding, plumbing, carpentry, advanced factory work, elevator repair, all the SKILLED trades. Now unlike in Germany, the U.S. has a shortage of people who are ready to work these jobs! Creating a system for getting black males who aren’t interested in college, to have access to these plum blue collar jobs is practical and do-able.

    • October 18, 2012 - Reply

      @ruggie

      No offense but that’s ridiculous. Not all black people are competing for jobs with illegals but some are. Day laboring, busboys and farm workers are all viable employment. And regardless of what utopia you wish to live in, we will always have the need for unskilled labor. So yes, while blacks should strive for better employment and higher degrees, we will always need blacks, whites, latinos, asians, etc. who performed unskilled labor. It is impossible to have a society function with only skilled labor. We will always need janitors and garbage collector, etc. So rather than pretend that there is no need for these jobs, why not just make sure these jobs are available to our citizens first and foremost? Certainly we can do both at the same time: Strive for better while remaining employed and employable until we get there.

  19. October 17, 2012 - Reply

    Man…They need to get out of town with this commercial!!! Shoot, I’m mad now! This has got to be the MOST ignorant commercial I have ever seen in my life…

  20. October 18, 2012 - Reply

    There is no city in this country where blacks have benefited economically, academically nor socially from a large influx of Mexicans, not one. You want to know why the unemployment rate for black teens is 46% and 15 to 20% for black adults? 11 million ILLEGAL Mexican immigrants. Not legal, ILLEGAL. Most of these Mexicans are going to work manual labor and menial entry level jobs ie construction, factory, secretarial, custodial and delivery. Guess who use to do those jobs the millions of black teenagers in H.S. looking for a part time or summer job and the MILLIONS of adult blacks who have low reading levels or are functionally illiterate. Yes, I have a degree and most blacks reading this have a degree. That does not mean we say to hell with these black adults who don’t have the capability nor the capacity to just go back to school and get a college degree. A college degree is just NOT going to happen for them. ILLEGALS don’t have just as much a right to a job in America as an American citizen.

    If anyone thinks Mexicans are going to join with blacks on anything except things that benefit them directly, you’re crazy. Mexicans are rolling with Whites. This has been proven time and time again. The problem for Mexicans is whites don’t want them here. Democrats whites nor Republicans whites too much of a drain on the economy, school, health, welfare and prison systems. The only people who want them are the Liberal Democratic white politicians and these water carrying “yes sha” liberal black politicians. There is no black and brown coalition and there never will be a black and brown coalition. Mexicans are not your enemy but they are YOUR COMPETITION! That’s the difference between blacks Mexicans. They look at us as competition. We want to sing Kumbaya with them and fight the white man together. They prefer to keep blacks down at the bottom of the ladder and join whites at the top (I don’t blame them). Look at LA they have literally run blacks out and even the Klan couldn’t run blacks out of cities.

  21. October 19, 2012 - Reply

    hold up. since when did immigrant= latino?

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